DGK Skate Apparel with a Rags to Riches Story

by Karmaloop Rep Code

Street skateboarding pro Stevie Williams created DGK in 2002, naming his skate label after his Philadelphia crew, Dirty Ghetto Kids.

DGK offers a huge selection of skate decks, apparel, and accessories featuring humorous and in-your-face artwork.

DGK  Clothing and accessoriesFrom ghetto kid to mogul

Williams started skateboarding at a very young age. He first picked up a skateboard when he was 11 and would always be seen riding the aggressive Philadelphia skateboarding scene. Stevie and his crew were often taunted as “Dirty Ghetto Kids” at Love Park. The name stuck and Williams was able to turn it into something positive when he formed his skateboard company DGK.

At age 14, Williams moved to San Francisco to pursue his dream of becoming a professional skateboarder. After navigating a path that was full of twists and turns and ups and downs, Stevie was able to accomplish his goal and is now an icon both in and outside of skateboarding.

Williams went from homeless to pro skater to entrepreneur to multimedia mogul, and in December 2007, Black Enterprise Magazine named him to its list of the most powerful players under 40. Stevie Williams has become one of the hottest street skateboarders in the country, earning respect and acclamation from the top athletes in the sport as well as the major influencers in the industry.

Team DGK

Through DGK and his success story, Williams aims to inspire kids to take on adversity head on and turn nothing into something. He sponsors an impressive roster of young skate superstars such as Marcus McBride, Lenny Rivas, Jack Curtin, Wade Desarmo, Darren Harper, Rodrigo Lima and Keelan Dadd.

DGK is now a highly sought-after and recognized cutting-edge brand that produces skateboard decks, shirts, outerwear, headwear and accessories. One of its bestsellers is the I Love Haters snapback with the word Motivation printed on the underside of the lid.

DGK has also collaborated with big labels such as G-Shock, New Era, Venture Trucks, Gold Wheels, and 9Five Eyewear.

Stevie entered into a contract with Reebok in 2004 to license his DGK shoes and apparel but the partnership lasted no more than a couple years. Today, DGK continues to produce quality skate products under the Kayo umbrella.

DGK at Karmaloop.com

Karmaloop has a selection of more than 100 DGK clothing and accessories, including “I Love Haters” shirts, caps and socks, “Life is DGK” tanks, “DGK All Day” shirts and caps, “Stay Smokin” socks and shoelaces, cargo and chino shorts, colorful boardshorts, zip up hoodies, and All Day jeans. You can moved here for big dsicounts.

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