Sauce: Surf Rock Meets Tokyo

by Karmaloop Rep Code

Sauce is the brainchild of Pencey designer Christina Minasian. Since launching in 2008, the brand has swept through Hollywood and continues to capture the hearts of fashionistas season after season.

About the designer

Minasian started out working on windows and interiors for Ralph Lauren, doing a little styling on the side for celebrities such as Lauren Hill and Molly Sims. After helping her brother run his boutique in Miami, she became a buyer for Kitson before founding her own label, Pencey, in 2007.

A follow up to Pencey, the less expensive Sauce line came out in 2008. Offering tees, tanks, leggings, hoodies, and dresses, Sauce is more casual and diverse – a whimsical collection with a ton of attitude.

Sauce reflects Minasian’s boy-meets-girl sensibility. With an aesthetic she describes as ‘surf-rock meets Tokyo’, Minasian creates women’s clothing with luxe fabrics that are crazy comfy. Although Sauce tops have been labeled as ‘basics’, these styles are way beyond simple. They’re edgy, trendsetting, and unique – everything that a girl look for in distinctive detailing and rebel fashion appeal.

For summer, Sauce mixes femininity with tough and unpolished. Girls are dressing down in relaxed Bohemian fashion, with jeans, shorts, and flow dresses dominating their wardrobe.

For fall, comfort remains a priority. You’ll see more skinny pants, chunky knits, leather leggings, and blazers.

The unique graphics and carefree sensibility of Sauce have quickly earned a strong following among celebrities such as Katy Perry, Blake Lively, and Vanessa Hudgens. Minasian’s comfortable yet edgy urban aesthetic has struck a chord with Hollywood clients like Beyonce, Rihanna, Jessica Alba, Leighton Meester, Audrina Partridge, Kristin Cavallari, and models Jessica Hart and Alessandra Ambrosio.

When the fashionista world of Paris and Nikki Hilton featured the Sauce line, the brand shot to front and center of everyone who wants a modern unique look.

Sauce at Karmaloop.com

Sauce clothing is pretty and girly with a slight of toughness. Its collection of tees, tanks, leggings, and hoodies provides every fashionista with limitless options when it comes to letting out that inner fierceness. Add a little sauce to your wardrobe – Sauce clothing is now available at Karmaloop.com. Looking for great savings check this site here.

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